The Project
MILO
STORY
Milo is an inventive crypto mortgage company. When they approached me to help with their content writing needs, I knew this would be a worthy challenge. Anytime I’m helping consumer-focused fintech brands with complex products, the content writing side needs to really shine.
DELIVERABLES
BLOG POSTS
I helped Milo with a series of blog posts like this one. I ideated on topics, pitched ideas, and integrated SEO guidelines from the team into my writing. Each post required hefty amounts of research and fine-tuning, while still speaking to consumers and playing nice with the search engine gods.
IMPACT
The impact of great content writing is long-lasting: it builds authority with your audience, starts to rank in search as time goes by, and is a trust-building “landing page” for consumers who are seeking out knowledge. Milo continues to grow in this space, and I’m grateful to be able to help them build bridges for new segments of their ideal audience.
LET'S WORK TOGETHER
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LET'S WORK TOGETHER -
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